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Retailing : Articles

Getting Full Text

Use the direct link to the article or follow the Find it button or Find It at UW Madison link to:

  • access online full text (when available)
  • see if the journal is available in print
  • request a free pdf of the article if full text is not available online

If you already have a citation, use this form to search for your article.

Manage Your References

The libraries support several citation managers to help you capture, store and cite your references.  See more information on Endnote, Zotero, Mendeley, and Papers see the libraries website.


Consumer Behavior

Broad Databases Covering Social Sciences

These databases are a good starting point for most topics...

Newspaper and Popular Magazines

Public Library Databases