JOURN 345: Principles and Practice of Strategic Communication (Spring 2024) : Article Search
Article Search
Including an article search in your research is an important step. Articles can help us find trends, hear what consumers are saying, or find any recent scandals, The following Databases are recommended places to start your search. Combining these databases can save you time.
As we saw in class, these Ebsco databases can all be combined by using the "Choose Databases" link above the main search box
- Academic Search with
- Business Source Complete (has business-related periodicals)
- Communication & Mass Media (has Advertising Age)
- Newspaper Source Plus (has newspapers)
- MasterFile Complete (has Consumer Reports)
- Academic Search1984 - present
- ProQuest One Business (formerly ABI Inform)Full-text journals, dissertations, working papers, country profiles, industry reports from Business Monitor International and First Research (under the Browse tab), and key newspapers such as The Wall Street Journal, Financial Times, and The Economist. Covers a wide range of business topics including accounting, finance, management, marketing and real estate. (Updated daily)
Access: Available to anyone on-campus. Available off campus for UW-Madison students, faculty and staff only. - Factiva (Dow Jones)Newspapers, trade and scholarly journals, TV and radio transcripts, and news wires from more than 200 countries in 26 languages. Information on publicly traded companies, industry ratios, trade associations, and relevant news articles is under the Companies/Markets tab. (Updated daily, dates vary by title)
Access: Available to anyone on-campus. Available off campus for UW-Madison students, faculty and staff only. Licensed for 3 simultaneous users. - Nexis UniNexis Uni (formerly LexisNexis Academic) offers access to more than 17,000 news, legal and business sources, including print and online journals; television and radio broadcasts; newswires and blogs; local, regional, national and international newspapers with deep archives; extensive legal sources for federal and state cases and statutes, including U.S. Supreme Court decisions since 1790; and business information on more than 80 million U.S. and international companies and more than 75 million executives. (Updated daily)
Librarian
Peggy Smith
she/her
Contact:
Business Library/Business Learning Commons
2210L Grainger Hall
975 University Ave.
Madison, WI 53706
2210L Grainger Hall
975 University Ave.
Madison, WI 53706
608-890-1901