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CNSR SCI 657: Consumer Behavior (Spring 2024) : Simmons Crosstab Report

How to research consumer trends.

Create Crosstab for Known Brands

Crosstab for Segment (Unknown Brand)

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Peggy Smith
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Contact:
Business Library/Business Learning Commons
2210L Grainger Hall
975 University Ave.
Madison, WI 53706
608-890-1901