CNSR SCI 657: Consumer Behavior (Fall 2025) : Simmons Crosstab Report
How to research consumer trends.
Create Crosstab for Known Brands
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CLICK & WATCH FIRST - Switching to 2021 Cross Tab Data in SimmonsWatch this video BEFORE watching the embedded Simmons Crosstab Brands video. It contains important information for your assignment.
Crosstab for Segment (Unknown Brand)
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CLICK & WATCH FIRST - Switching to 2021 Cross Tab Data in SimmonsWatch this video BEFORE watching the embedded Simmons Crosstab Segments video. It contains Important information for your assignment.
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Peggy Smith
she/her
Contact:
Business Library/Business Learning Commons
2210L Grainger Hall
975 University Ave.
Madison, WI 53706
2210L Grainger Hall
975 University Ave.
Madison, WI 53706
608-890-1901